Adobe MAX - Sessions

In person
All Sessions
Lab
Substance 3D Stager
How To
Creative Leadership and Innovation
Beginner
Art/Creative Director
Business Strategist/Owner
Educator
Graphic Designer
3D
Illustrator
Social Media Content Creator
Marketer
Advertiser
Content Manager
Beginner
Yes
Mac
Traditional Techniques
3:00 p.m. Wednesday, Nov 11
Tuesday, Nov 10
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
3:00 p.m. Tuesday, Nov 10
, Principal Product Manager, 3D & Immersive, Adobe
Discover how digital twins — high-fidelity 3D product representations — can accelerate your marketing content at scale. In this hands-on lab, Jeanette Chow, Adobe Principal Product Manager, 3D & Immersive, guides you through the fundamentals, from what digital twins are to building variations and generating marketing-ready imagery. No prior 3D experience is needed.

You will learn:
- What digital twins are, and how they unlock product accuracy in generative AI workflows
- How to transform CAD data into accurate, high-quality 3D models — without learning 3D modeling
- How to build variations, including colorways and SKU options
- How to generate imagery from your digital twins for internal presentations and external marketing
- How digital twins can expand from product, marketing, and sales use cases
- How to get started with 3D digital twins, regardless of your current skill level
Product: Substance 3D Stager
- Tuesday, Nov 103:00 PM - 4:30 PM EST
  
  (8:00 PM - 9:30 PM GMT)
- Wednesday, Nov 113:30 PM - 5:00 PM EST
  
  (8:30 PM - 10:00 PM GMT)
- Thursday, Nov 121:30 PM - 3:00 PM EST
  
  (6:30 PM - 8:00 PM GMT)
Online
All Sessions
Session
Premiere
How To
Video, Audio, and Motion
Beginner
Intermediate
Post-Production Professional
Social Media Content Creator
Closed captions in English are available in the video player.
Beginner to Intermediate
N/A
Include in embedded catalog
AI Supported
Yes
12:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Sr. Solutions Consultant, Adobe
Great footage is only half the job. The real magic happens in the edit. Join Chris Hansen, Adobe Senior Solution Consultant, in this fast-paced session where we'll take a raw clip from rough cut to polished, share-ready video using the most powerful AI-assisted tools in Premiere. You'll see text-based editing, automatic reframing for social, generative fixes for tricky shots, and one-click audio cleanup all in real time. This session will show that you don’t need to be a video expert to deliver polished, professional-quality results.

Product: Premiere
- Wednesday, Nov 1112:30 PM - 12:45 PM EST
  
  (5:30 PM - 5:45 PM GMT)
In person
All Sessions
Creative Park Talk
Not Product Specific
Creator Economy
General Audience
Beginner
Social Media Content Creator
Content Manager
Yes
Double Bookable
Traditional Techniques
3:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Clinical Psychology Doctoral Student, Photographer, & Content Creator, OZUOZU LLC
In a crowded digital landscape, the most compelling creators aren't the ones who stick to a single lane — they are the ones who bring their whole selves to the table. Join photographer, content creator, and psychology doctoral student Patience Ojionuka as she explores how to stop treating your diverse interests as distractions and leverage them as your creative edge. Discover what makes a visual story stick, why audiences lean into raw transparency, and how to authentically show up online without losing your artistic integrity.

You’ll learn:
- How to use psychological frameworks to craft visual stories that command attention
- Why raw transparency builds deeper audience connection than curated perfection
- How to combine your diverse skillsets into a cohesive brand identity
- How to package your multidisciplinary expertise for an engaged community — you’ll leave with the blueprint
Product: Not Product Specific
- Wednesday, Nov 113:45 PM - 4:15 PM EST
  
  (8:45 PM - 9:15 PM GMT)
In person
All Sessions
Session
InDesign
Photoshop
Premiere
Lightroom
How To
Creator Economy
Beginner
Social Media Content Creator
Closed captions in English will be available soon.
Beginner
Yes
10:00 a.m. Thursday, Nov 12
Thursday, Nov 12
, Cindy Chen Designs
Discover how art content creator and makeup artist Cindy Chen turns a single shoot day into weeks of polished, personality-driven content by running her creative process like a professional kitchen — from prep to placement. Using Adobe Premiere, Lightroom, Photoshop, and InDesign, Cindy walks you through how she plans, shoots, and edits with intention to create a workflow that's sustainable, branded, and unmistakably hers.

You’ll leave knowing:
- How to build a repeatable content system using mood boards, face charts, and batch filming
- The difference between signature content, filler, and dynamic posts, plus why you need all three
- How Premiere, Lightroom, and InDesign work together in one seamless creative workflow
- Practical ways to let your personality drive engagement without losing consistency
Product: InDesign, Photoshop, Premiere, Lightroom
- Thursday, Nov 1210:30 AM - 11:15 AM EST
  
  (3:30 PM - 4:15 PM GMT)
Online
All Sessions
Session
InDesign
Premiere
Lightroom
How To
Creator Economy
Beginner
Art/Creative Director
Social Media Content Creator
Closed captions in English are available in the video player.
Beginner
Include in embedded catalog
Tuesday, Nov 10
12:00 p.m. Tuesday, Nov 10
, Cindy Chen Designs
Discover how art content creator and makeup artist Cindy Chen turns a single shoot day into weeks of polished, personality-driven content by running her creative process like a professional kitchen — from prep to placement. Using Adobe Premiere, Lightroom, Photoshop, and InDesign, Cindy walks you through how she plans, shoots, and edits with intention to create a workflow that's sustainable, branded, and unmistakably hers.

You’ll leave knowing:
- How to build a repeatable content system using mood boards, face charts, and batch filming
- The difference between signature content, filler, and dynamic posts, plus why you need all three
- How Premiere, Lightroom, and InDesign work together in one seamless creative workflow
- Practical ways to let your personality drive engagement without losing consistency
Product: InDesign, Premiere, Lightroom
- Tuesday, Nov 1012:00 PM - 12:15 PM EST
  
  (5:00 PM - 5:15 PM GMT)
In person
All Sessions
Session
After Effects
Substance 3D Painter
Substance 3D Sampler
Substance 3D Assets
How To
Video, Audio, and Motion
Intermediate
Advanced
Graphic Designer
Motion Designer
Post-Production Professional
Closed captions in English will be available soon.
Intermediate to Advanced
Yes
N/A
Traditional Techniques
8:00 a.m. Thursday, Nov 12
Thursday, Nov 12
, Creative Director and Motion Graphics Trainer, SoftBox Media and Creative 111
Looking to step up your motion graphics workflow? Join creative director Ian Robinson as he shares some of his favorite Adobe Substance 3D to After Effects workflows. From modeling to texturing, lighting, and compositing, we’ll check out Substance 3D Assets, Painter, and Sampler, and tie them all together with After Effects.

In this session you’ll learn how to:
- Source production-ready 3D models and materials with Substance 3D Assets
- Create stunning textures with Sampler
- Prepare 3D models for animation with Painter
- Add polish to your models and animate with After Effects
Product: After Effects, Substance 3D Painter, Substance 3D Sampler, Substance 3D Assets
- Thursday, Nov 128:30 AM - 9:15 AM EST
  
  (1:30 PM - 2:15 PM GMT)
In person
All Sessions
Session
After Effects
Photoshop
Premiere
How To
Video, Audio, and Motion
Beginner
Intermediate
Post-Production Professional
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
N/A
AI Supported
8:00 a.m. Thursday, Nov 12
Thursday, Nov 12
, Director, Editor, Designer, Trainer, Weirdsmobile Productions
Premiere gets you to a finished cut — but Photoshop and After Effects take it further. This session is for editors who've hit Premiere's limits and want to see what the broader Creative Cloud toolkit can add. Join filmmaker and post-production expert John Knowles to learn round-trip workflows between all three apps: designing assets in Photoshop, building motion and composites in After Effects, and returning to Premiere without slowing your edit. No theory — just repeatable techniques that extend your control over every frame.

You'll learn how to:
- Design Photoshop assets built for motion use (or that composite cleanly)
- Move seamlessly between Premiere and After Effects using Dynamic Link
- Access tools unavailable in Premiere: motion tracking, parenting, and advanced keyframing
- Direct viewer attention using color, light, and motion in After Effects
- Build revision-ready workflows and use Render and Replace for faster playback
Product: After Effects, Photoshop, Premiere
- Thursday, Nov 128:30 AM - 9:15 AM EST
  
  (1:30 PM - 2:15 PM GMT)
In person
All Sessions
Session
Photoshop
Adobe Firefly
Inspiration
Design, Imaging, and Illustration
Advanced
Art/Creative Director
Graphic Designer
Photographer
Post-Production Professional
Print Designer
Web Designer
Illustrator
Closed captions in English will be available soon.
Advanced
Yes
AI Supported
Wednesday, Nov 11
2:00 p.m. Wednesday, Nov 11
, Founder, PHLEARN
The best digital art doesn’t happen by chance — it comes from combining human creativity, hard-earned traditional Photoshop techniques, and the power of Adobe Firefly to create high-impact marketing assets. Join PHLEARN founder Aaron Nace to discover how to build high-end, polished assets, tailored for digital campaigns, web design, and social media, working through advanced compositing, precision masking, and complex lighting techniques. You’ll also learn how to use Firefly as a creative partner for generating custom design elements, expanding concepts, and accelerating production.

In this session, you’ll learn about:
- Advanced compositing, masking, and lighting techniques
- Generation and integration of custom AI-powered visual assets that fit your project’s aesthetic
- Building a scalable production pipeline that allows you to apply your creative concepts across web, social, and marketing deliverables
- Combining Photoshop craftsmanship with Firefly-powered workflows for faster production
Product: Photoshop, Adobe Firefly
- Wednesday, Nov 112:00 PM - 2:45 PM EST
  
  (7:00 PM - 7:45 PM GMT)
In person
All Sessions
Lab
After Effects
Premiere
How To
Video, Audio, and Motion
Intermediate
Advanced
Post-Production Professional
Intermediate to Advanced
Yes
PC
AI Supported
1:00 p.m. Wednesday, Nov 11
Tuesday, Nov 10
10:00 a.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
3:00 p.m. Tuesday, Nov 10
, Quality Engineer on the Adobe Premiere Team and Editor, Adobe
Learn to manage complex compositing tasks directly within the edit, reducing friction between applications while maintaining precision and creative control. Join Ben Insler, Quality Engineer for Adobe Premiere and former feature film assistant editor, for a practical look at integrating Premiere and After Effects into a single, continuous workflow. You'll learn how Dynamic Link and cross-application workflows let you combine compositing techniques, motion graphics, and effects without interrupting your editing flow in Premiere. The focus is on repeatable techniques that improve efficiency and raise production value.

Key takeaways:
- Combine footage, motion graphics, and effects to build layered, high-impact visuals
- Integrate After Effects compositions seamlessly within Premiere timelines
- Maintain visual consistency to support brand identity and storytelling clarity
- Reduce context switching by performing compositing tasks during the edit
- Use Premiere to automatically manage and organize After Effects assets
Product: After Effects, Premiere
- Tuesday, Nov 103:00 PM - 4:30 PM EST
  
  (8:00 PM - 9:30 PM GMT)
- Wednesday, Nov 111:00 PM - 2:30 PM EST
  
  (6:00 PM - 7:30 PM GMT)
- Thursday, Nov 1210:45 AM - 12:15 PM EST
  
  (3:45 PM - 5:15 PM GMT)
Online
All Sessions
Session
After Effects
How To
Video, Audio, and Motion
Beginner
Educator
Government
Graphic Designer
Social Media Content Creator
Closed captions in English are available in the video player.
Beginner
Include in embedded catalog
Traditional Techniques
Tuesday, Nov 10
2:00 p.m. Tuesday, Nov 10
, Motion Designer | Director | Instructor | Adobe Community Expert, Freelance
Are you a designer stepping into the world of motion? You already have the core design skills – you just need the right workflow. Emmy-winning motion designer, editor, and educator Kyle Hamrick will cover essential Adobe After Effects techniques tailored specifically for Photoshop and Illustrator users looking to leverage the power of motion for creative expression.

You’ll learn to:
- Use fundamental techniques and time-saving shortcuts to navigate After Effects
- Successfully prep, import and animate existing layered designs
- Apply non-destructive effects for maximum visual impact with ease and editability
- View After Effects as a powerful asset in your creative toolbox
Product: After Effects
- Tuesday, Nov 102:30 PM - 2:45 PM EST
  
  (7:30 PM - 7:45 PM GMT)
In person
All Sessions
Session
After Effects
How To
Video, Audio, and Motion
Beginner
Intermediate
Motion Designer
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
Traditional Techniques
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
, Motion Designer | Director | Instructor | Adobe Community Expert, Freelance
Adobe After Effects is not constrained by what it can do — only by how far you push it. Unleash the power of After Effects in your creative workflow in this fast-paced session, designed to help you unlock new possibilities. Emmy-winning motion designer, editor, and educator Kyle Hamrick distills over two decades of motion design experience into approachable techniques that materially improve your speed, creative control, and output quality.

You'll leave this session with:
- Time-saving shortcuts and automation techniques that cut repetitive timeline work by hours
- High-impact effects and feature combinations to create advanced looks without sacrificing control
- Scalable workflow systems for cleaner project structure, faster iteration, and more creativity
- Real-world uses of track mattes, text animators, and expressions to level up your work
Product: After Effects
- Thursday, Nov 121:00 PM - 1:45 PM EST
  
  (6:00 PM - 6:45 PM GMT)
In person
All Sessions
Preconference Lab
After Effects
Illustrator
Photoshop
How To
Video, Audio, and Motion
Beginner
Art/Creative Director
Graphic Designer
Motion Designer
Beginner
Yes
PC
Traditional Techniques
9:00 a.m. Monday, Nov 09
Monday, Nov 09
, Motion Designer | Director | Instructor | Adobe Community Expert, Freelance
Motion communicates in a way static design often can’t, and there’s no better tool for bringing your creative ideas to life than Adobe After Effects. Join Emmy-winning motion designer and educator Kyle Hamrick on a deep dive into the fundamental concepts and techniques of motion in After Effects, where you’ll learn how to create and animate a variety of examples in this hands-on lab.

You’ll walk away with tons of effective but accessible techniques you can apply to your brand or your own work right away. This all-day beginner preconference lab will take you from graphic designer to motion designer.

Kyle will teach you how to:
- Meaningfully add motion to your existing design skillset
- Comfortably navigate the After Effects interface, tools, and essential techniques
- Import and animate layered Photoshop and Illustrator artwork
- Combine images and video to create compelling multimedia animations
- Export your animations for multiple formats and use cases
Product: After Effects, Illustrator, Photoshop
- Monday, Nov 99:00 AM - 5:00 PM EST
  
  (2:00 PM - 10:00 PM GMT)
In person
All Sessions
Session
Photoshop
Creative Cloud
Adobe Firefly
How To
Inspiration
Thought Leadership
Industry Best Practices
Collaborating with Your Team
Running Your Business
Creative Leadership and Innovation
Accelerating Creativity with AI
General Audience
Art/Creative Director
Business Strategist/Owner
Graphic Designer
Post-Production Professional
Illustrator
IT
Social Media Content Creator
Executive
Marketer
Advertiser
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
AI Forward
Tuesday, Nov 10
1:00 p.m. Tuesday, Nov 10
Creative teams lose hours to the work that surrounds every good idea — the versions, the resizes, the brand checks, the wait to learn whether an asset will even be accepted. AI assistants across Creative Cloud and Firefly are built to take that on, so your teams spend their time on the decisions only they can make, with creative control where it belongs. And because these assistants work agent to agent, they can draw on intelligence from across the ecosystem and act on it inside your projects. With Amazon, a designer knows what will pass publishing requirements before they export, turns one source into every compliant format, and reaches approval without leaving their tool. Our early work with Amazon is a glimpse into where Adobe's creative agents are headed.

Takeaways:
- Identify where AI assistants fit into your workflow today, and the work they take off your plate
- Learn how to work with them as creative partners, not crutches
- Explore how agent-to-agent connection extends the assistant beyond Adobe, with Amazon as the first example
- Get a first look at the new skills we're debuting at MAX, and where assistants go next
Product: Photoshop, Creative Cloud, Adobe Firefly
- Tuesday, Nov 101:30 PM - 2:15 PM EST
  
  (6:30 PM - 7:15 PM GMT)
In person
All Sessions
Session
Illustrator
InDesign
Photoshop
Adobe Firefly
Cross-app Workflow
Design, Imaging, and Illustration
Accelerating Creativity with AI
Beginner
Intermediate
Art/Creative Director
Graphic Designer
Print Designer
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
AI Forward
8:00 a.m. Thursday, Nov 12
Tuesday, Nov 10
12:00 p.m. Tuesday, Nov 10
Thursday, Nov 12
, Designer, Content Creator, Educator, LYH Studio
Discover how AI-assisted workflows can help you create stronger editorial layouts in Adobe InDesign, from initial concept to polished presentation. Join designer, educator, and founder of LYH Studio, Sam Luo, as he demonstrates how Adobe Firefly, Photoshop, Illustrator, and InDesign can work together to accelerate brainstorming, visual exploration, concept development, and content creation. Through practical examples, Sam will explore how AI can accelerate the journey from idea to execution while preserving the creative judgment and design expertise that define exceptional work.

In this session, you'll learn how to:
- Use AI tools to generate and explore editorial concepts
- Leverage Firefly to jump-start creative direction
- Develop custom imagery and patterns for more dynamic editorial designs
- Combine AI-generated exploration with designer-led refinement in InDesign
- Apply AI within a designer-led workflow that prioritizes craft and creative judgment
Product: Illustrator, InDesign, Photoshop, Adobe Firefly
- Tuesday, Nov 1012:00 PM - 12:45 PM EST
  
  (5:00 PM - 5:45 PM GMT)
- Thursday, Nov 128:30 AM - 9:15 AM EST
  
  (1:30 PM - 2:15 PM GMT)
In person
All Sessions
Session
After Effects
Adobe Firefly
How To
Video, Audio, and Motion
Accelerating Creativity with AI
Intermediate
Motion Designer
Post-Production Professional
Closed captions in English will be available soon.
Intermediate
Yes
N/A
AI Forward
2:00 p.m. Thursday, Nov 12
Thursday, Nov 12
, Motion Design Educator, Adobe Community Expert, Stern FX Ltd
Push Adobe After Effects beyond its usual limits by integrating generative AI directly into your motion design workflow. Motion designer and educator Eran Stern shows how AI can accelerate ideation, simplify complex composites, and help you deliver high-quality work under real production pressure. Through practical demos and real-world examples, you’ll learn how to combine AI-driven tools with proven techniques to move faster without losing creative control. This isn’t about replacing your craft; it’s about removing friction so you can focus on what really matters.

You'll learn how to:
- Turn rough ideas into polished style frames in minutes using AI-assisted exploration
- Fuse AI-generated visuals with classic techniques to build richer, more dimensional composites
- Decide when speed wins, and when precision still matters
- Generate and sync custom sound effects for tighter, more intentional motion
- Keep AI output consistent, controllable, and aligned with brand direction
Product: After Effects, Adobe Firefly
- Thursday, Nov 122:30 PM - 3:15 PM EST
  
  (7:30 PM - 8:15 PM GMT)
Online
All Sessions
Session
Illustrator
Photoshop
Adobe Firefly
Industry Best Practices
Accelerating Creativity with AI
General Audience
Art/Creative Director
Educator
Graphic Designer
Motion Designer
Print Designer
Illustrator
Marketer
Closed captions in English are available in the video player.
General Audience
Include in embedded catalog
AI Forward
1:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Artist & Adobe Community Engagement Specialist, Adobe
AI is quickly becoming part of the modern creative toolkit, but the real value comes from knowing where it fits within the design process. Join Luke Choice, artist and Adobe Community Engagement Specialist, as he shares how he integrates AI-powered features across Adobe Illustrator, Firefly, and Photoshop to accelerate ideation, streamline production, and explore new creative directions. Through real-world examples and projects, Luke demonstrates how AI can support the work while keeping creative control firmly in the hands of the designer.

Key takeaways:
- See how AI-powered features fit into a professional design workflow
- Learn where AI can help accelerate repetitive tasks and production work
- Explore practical workflows that use AI between Illustrator, Photoshop, and Firefly
- Discover strategies for maintaining creative control while working with AI
Product: Illustrator, Photoshop, Adobe Firefly
- Wednesday, Nov 111:30 PM - 1:45 PM EST
  
  (6:30 PM - 6:45 PM GMT)
Online
All Sessions
Session
Adobe Firefly
How To
Industry Best Practices
Collaborating with Your Team
Design, Imaging, and Illustration
Accelerating Creativity with AI
General Audience
Art/Creative Director
Business Strategist/Owner
Educator
Graphic Designer
Motion Designer
Print Designer
Illustrator
Marketer
Content Manager
Closed captions in English are available in the video player.
General Audience
Include in embedded catalog
AI Forward
12:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Creative Technologist, Firefly Foundry, Adobe
This session is for creatives who want to stay ahead without losing themselves in today’s creative process. Join creative technologist Emily Bisset and get up to speed on where we are with AI and why creatives can get excited about what's to come. Expect an honest, practical overview of what Adobe Firefly can provide and how these tools and platforms help us solve real-world problems creatives face every day. Just getting started with AI? Already experimenting? Walk away with practical knowledge and genuine confidence.

Takeaways:
- Discover where AI genuinely pulls its weight, and where your artistic instincts and manual skillsets have the advantage
- Get a clear, honest picture of what Adobe Firefly can do across the Creative Cloud ecosystem
- Walk away with practical techniques you can use the moment you're back at your desk
Product: Adobe Firefly
- Wednesday, Nov 1112:00 PM - 12:15 PM EST
  
  (5:00 PM - 5:15 PM GMT)
In person
All Sessions
Session
Adobe Firefly
Industry Best Practices
Design, Imaging, and Illustration
Accelerating Creativity with AI
General Audience
Art/Creative Director
Educator
Graphic Designer
Motion Designer
Illustrator
Marketer
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
AI Forward
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
, Creative Technologist, Firefly Foundry, Adobe
This session is for creatives who want to stay ahead without losing themselves in today’s creative process. Join creative technologist Emily Bisset and get up to speed on where we are with AI and why creatives can get excited about what's to come. Expect an honest, practical overview of what Adobe Firefly can provide and how these tools and platforms help us solve real-world problems creatives face every day. Just getting started with AI? Already experimenting? Walk away with practical knowledge and genuine confidence.

Takeaways:
- Discover where AI genuinely pulls its weight, and where your artistic instincts and manual skillsets have the advantage
- Get a clear, honest picture of what Adobe Firefly can do across the Creative Cloud ecosystem
- Walk away with practical techniques you can use the moment you're back at your desk
Product: Adobe Firefly
- Thursday, Nov 121:00 PM - 1:45 PM EST
  
  (6:00 PM - 6:45 PM GMT)
In person
All Sessions
Session
After Effects
Substance 3D Designer
Adobe Firefly
How To
Design, Imaging, and Illustration
Accelerating Creativity with AI
Beginner
Intermediate
Advanced
Art/Creative Director
Motion Designer
Post-Production Professional
3D
Social Media Content Creator
Marketer
Content Manager
By clicking add to schedule, I agree the Adobe family of companies may share my information with MSI to contact me about this session.
Closed captions in English will be available soon.
Intermediate to Advanced
Yes
8:00 a.m. Thursday, Nov 12
Thursday, Nov 12
Turning a single product photo into a polished, animated 3D scene doesn't have to mean a big team or endless hours. In this session, Adobe's Robert Hranitzky builds an animated 3D scene live, starting from just a product photo and a 3D model, using native 3D tools in Adobe After Effects, Firefly, and Substance 3D for photorealistic texturing.

You'll learn how to:
- Extend flat 2D brand imagery into a moving 3D scene using native 3D shapes and camera tools in After Effects.
- Texture photorealistic 3D digital twins of your products in Substance Painter, then send the model straight into After Effects to animate it.
- Generate an image and turn it into a digital PBR material with Firefly and Substance 3D Sampler's image-to-texture tools.
- Tap into Substance 3D assets and apply them directly onto parametric 3D shapes and text in After Effects,, building fully textured 3D scenes without leaving your composition.
- See what an in-house production day looks like on an MSI AI PC, where NPU and GPU acceleration keep the viewport responsive and export times short, even as revisions pile up.
Product: After Effects, Substance 3D Designer, Adobe Firefly
- Thursday, Nov 128:30 AM - 9:15 AM EST
 
 (1:30 PM - 2:15 PM GMT)
Sponsored Session Information:
By clicking add to schedule, I agree the Adobe family of companies may share my information with MSI to contact me about this session.
In person
All Sessions
Lab
Premiere
Adobe Firefly
How To
Video, Audio, and Motion
Accelerating Creativity with AI
Intermediate
Post-Production Professional
Social Media Content Creator
Intermediate
Yes
PC
AI Forward
8:00 a.m. Thursday, Nov 12
Tuesday, Nov 10
12:00 p.m. Tuesday, Nov 10
Thursday, Nov 12
, Motion Design, Editing & AI Workflow Consultant, Adobe Community Expert
This hands-on lab equips video editors and content creators working in in-house brand and marketing environments with practical skills for integrating artificial intelligence and machine learning directly into their editing workflows. Join Luisa Winters, a Motion Design, Editing, and AI Workflow Consultant specializing in Adobe Firefly, as she demonstrates how to build, test, and refine AI-assisted techniques in real time using Adobe Premiere and Adobe Firefly.

You'll learn how to:
- Apply AI to noticeably elevate image quality, audio clarity, and finishing speed
- Automate time-consuming tasks such as transcription, rough cuts, captions, and cleanups to reclaim edit time
- Push storytelling and visual effects further with AI-assisted transitions, compositing, and generative elements
- Navigate real-world ethical constraints and make defensible decisions in AI-assisted post-production
- Understand what’s next in AI-driven editing and where to invest time for immediate creative payoff
Product: Premiere, Adobe Firefly
- Tuesday, Nov 1012:30 PM - 2:00 PM EST
  
  (5:30 PM - 7:00 PM GMT)
- Thursday, Nov 128:00 AM - 9:30 AM EST
  
  (1:00 PM - 2:30 PM GMT)
In person
All Sessions
Session
InDesign
Industry Best Practices
Design, Imaging, and Illustration
Intermediate
Art/Creative Director
Graphic Designer
Print Designer
Closed captions in English will be available soon.
Intermediate
Yes
AI Supported
Tuesday, Nov 10
1:00 p.m. Tuesday, Nov 10
, President, CreativePro Network
How well do you really know Adobe InDesign? Well, it's time to take it to the next level. Join internationally renowned InDesign guru David Blatner as he shares little-known, barely documented tips and techniques that will charge up your inspiration, supercharge your efficiency, and turbocharge your productivity. Not only will you learn amazing and useful tricks, but you'll walk away with a PDF handout containing dozens of essential resources to make InDesign stronger, cooler, and more fun.

You'll learn:
- Amazing automatic numbering tricks
- Free scripts and must-have add-ons
- The secret world of metadata — and how it can change your life
- Unlocking InDesign Markup Language (IDML) — you won't believe what's in there
- Which AI features are most helpful
Product: InDesign
- Tuesday, Nov 101:30 PM - 2:15 PM EST
  
  (6:30 PM - 7:15 PM GMT)
Online
All Sessions
Session
Not Product Specific
Adobe Express
Adobe Workfront
Frame.io
Adobe Firefly
GenStudio
Industry Best Practices
Creative Leadership and Innovation
Branding
Accelerating Creativity with AI
General Audience
Beginner
Intermediate
Advanced
Art/Creative Director
Business Strategist/Owner
Front End Developer
Graphic Designer
Web Designer
IT
Social Media Content Creator
Executive
Marketer
Content Manager
By clicking add to schedule, I agree the Adobe family of companies may share my information with DEPT® to contact me about this session.
Closed captions in English are available in the video player.
Intermediate to Advanced
Include in embedded catalog
Tuesday, Nov 10
1:00 p.m. Tuesday, Nov 10
Scaling creative isn’t just about automation — it’s about strategy, people, and process. After producing over one million assets for brands like eBay, Spotify, and Just Eat, we’ve learned what works — and what definitely doesn’t. This session cuts through the hype to share real lessons on how to scale creative without losing impact, brand integrity, or your sanity.

Key takeaways:
- Scaling creative isn’t just about making more; it’s about making it better.
- Automation doesn’t replace creativity — it amplifies what’s possible.
- The right tools help, but real success comes from a shift in mindset.
Product: Not Product Specific, Adobe Express, Adobe Workfront, Frame.io, Adobe Firefly, GenStudio
- Tuesday, Nov 101:00 PM - 1:15 PM EST
 
 (6:00 PM - 6:15 PM GMT)
Sponsored Session Information:
By clicking add to schedule, I agree the Adobe family of companies may share my information with DEPT® to contact me about this session.
In person
All Sessions
Session
Thought Leadership
Creative Leadership and Innovation
General Audience
Art/Creative Director
Business Strategist/Owner
Executive
Marketer
Advertiser
Content Manager
By clicking add to schedule, I agree the Adobe family of companies may share my information with CDW to contact me about this session.
Closed captions in English will be available soon.
General Audience
Yes
4:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Head of Strategy and Portfolio, CDW Advisory Services, CDW
, Director, Strategy & Transformation, CDW
Creativity is entering a new era. The convergence of AI, data, and digital experiences is transforming how ideas are imagined, created, and delivered. Designers can explore more possibilities, teams can move from concept to execution faster,and experiences can be tailored in meaningful new ways. But as innovation accelerates, organizations are asking a fundamental question: Are we ready? Readiness goes beyond technology. It requires aligning people, processes, workflows, and leadership to embrace new ways of creating and collaborating. It means empowering creative teams to adapt confidently while preserving the imagination and human perspective that define great work. CDW Strategy & Transformation helps organizations assess and build this readiness. We partner with creative, marketing, and business leaders to understand how ideas flow, how insights inform decisions and how teams work together. Together we identify opportunities to reduce friction, accelerate adoption, and create an environment where innovation can thrive. By connecting vision to execution, organizations gain the alignment, agility, and confidence needed to turn creativity into lasting impact in an AI-enabled world.
- Wednesday, Nov 114:00 PM - 4:45 PM EST
 
 (9:00 PM - 9:45 PM GMT)
Sponsored Session Information:
By clicking add to schedule, I agree the Adobe family of companies may share my information with CDW to contact me about this session.
Online
All Sessions
Session
Adobe Express
Social Media
Design, Imaging, and Illustration
Beginner
Intermediate
Art/Creative Director
Business Strategist/Owner
Graphic Designer
Social Media Content Creator
Marketer
Content Manager
Closed captions in English are available in the video player.
Beginner to Intermediate
Include in embedded catalog
Traditional Techniques
Tuesday, Nov 10
12:00 p.m. Tuesday, Nov 10
, Creative Director & Creator, Modern Art Direction
Learn how to turn your taste into vision, and your vision into social media content people will actually engage with. Jason Murray, creative director and founder of Modern Art Direction, shares the techniques behind work that stops the scroll. You'll leave with tactics to apply on social and beyond.

In this session, you'll learn how to:
- Build one big creative idea strong enough to fuel a month of posts, so you stop reinventing your feed every week
- Steal the visual techniques and framing tactics that make people stop scrolling
- Future-proof your social content by leveraging real human insight, not a recycled clickbait hook
- Develop a signature visual style, then save it as a Brand Kit in Adobe Express so every post stays recognizably yours
Product: Adobe Express
- Tuesday, Nov 1012:30 PM - 12:45 PM EST
  
  (5:30 PM - 5:45 PM GMT)
In person
All Sessions
Session
Adobe Express
Thought Leadership
Social Media
Design, Imaging, and Illustration
Beginner
Intermediate
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
Traditional Techniques
Wednesday, Nov 11
2:00 p.m. Wednesday, Nov 11
, Creative Director & Creator, Modern Art Direction
Learn how to turn your taste into vision, and your vision into social media content people will actually engage with. Jason Murray, creative director and founder of Modern Art Direction, shares the techniques behind work that stops the scroll. You'll leave with tactics to apply on social and beyond.

In this session, you'll learn how to:
- Build one big creative idea strong enough to fuel a month of posts, so you stop reinventing your feed every week
- Steal the visual techniques and framing tactics that make people stop scrolling
- Future-proof your social content by leveraging real human insight, not a recycled clickbait hook
- Develop a signature visual style, then save it as a Brand Kit in Adobe Express so every post stays recognizably yours
Product: Adobe Express
- Wednesday, Nov 112:00 PM - 2:45 PM EST
  
  (7:00 PM - 7:45 PM GMT)
In person
All Sessions
Session
Not Product Specific
How To
Branding
General Audience
Art/Creative Director
Graphic Designer
Print Designer
Illustrator
Closed captions in English will be available soon.
General Audience
Yes
Traditional Techniques
8:00 a.m. Wednesday, Nov 11
Wednesday, Nov 11
, Senior Creative Manager, Smashburger
Discover how to design inside a brand without burning out or selling out. Join Colby Clites, senior creative manager at Smashburger, as he shares real-world lessons from working in-house for national restaurant and consumer brands, and discover how to produce meaningful, effective design work that performs, all while maintaining creative integrity.

In this session, you’ll learn how to:
- Navigate stakeholder feedback and complex approval cycles
- Balance speed and quality in fast-paced environments
- Scale brand systems across high-volume production
- Strengthen your role as a strategic partner within teams
Product: Not Product Specific
- Wednesday, Nov 118:15 AM - 9:00 AM EST
  
  (1:15 PM - 2:00 PM GMT)
In person
All Sessions
Session
Not Product Specific
Running Your Business
Branding
General Audience
Art/Creative Director
Business Strategist/Owner
Graphic Designer
Illustrator
Marketer
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
Traditional Techniques
Tuesday, Nov 10
10:00 a.m. Thursday, Nov 12
12:00 p.m. Tuesday, Nov 10
Thursday, Nov 12
, Art Director, Paramount
What happens when a brand has to share the spotlight or step outside its usual space? Jessica Cabato, Art Director at Paramount, explores two creative challenges she navigates every day: building co-branded campaigns that bridge entertainment and consumer brands and translating established brand identities into live experiences that feel fresh, memorable, and unmistakably on-brand.

In this session, you’ll discover:
- How to find creative common ground between two distinct brand identities
- Strategies for protecting creative integrity when stakeholders pull in different directions
- How to extend a brand into a live-event experience that is bold, location-aware, and still true to the brand
- Why the best brand work isn’t about compromise — it’s about creative range
Product: Not Product Specific
- Tuesday, Nov 1012:00 PM - 12:45 PM EST
  
  (5:00 PM - 5:45 PM GMT)
- Thursday, Nov 1210:30 AM - 11:15 AM EST
  
  (3:30 PM - 4:15 PM GMT)
In person
All Sessions
Session
Premiere
Adobe Firefly
How To
Video, Audio, and Motion
Intermediate
Art/Creative Director
Post-Production Professional
Social Media Content Creator
Marketer
Advertiser
Content Manager
Closed captions in English will be available soon.
Intermediate
Yes
N/A
AI Supported
8:00 a.m. Wednesday, Nov 11
Wednesday, Nov 11
, DGA Director, Advent Films
What if your in-house team could create advertising people actually remember, not just content they scroll past? Join DGA director AJ Bleyer for this fast-paced session shaped by more than a decade of creating premium campaigns for brands like Ferrari, Riot Games, and Red Bull. AJ breaks down what separates forgettable content from advertising that cuts through. Designed for in-house creatives, this session covers what it really takes to make advertising that lands. You'll learn how to find the emotional hook, build stronger concepts, and turn safe briefs into campaigns people remember.

Learn how to:
- Find the emotional hook that turns brand messaging into advertising people care about
- Build stronger concepts rooted in human psychology, audience behavior, and social trends
- Sell bigger, bolder ideas with confidence to risk-averse stakeholders
- Use generative AI to spark concepts, sharpen pitches, and polish visuals
Product: Premiere, Adobe Firefly
- Wednesday, Nov 118:15 AM - 9:00 AM EST
  
  (1:15 PM - 2:00 PM GMT)
In person
All Sessions
Lab
Lightroom
How To
Photography
Intermediate
Advanced
Art/Creative Director
Photographer
Social Media Content Creator
Intermediate to Advanced
Yes
Mac
AI Supported
Tuesday, Nov 10
8:00 a.m. Wednesday, Nov 11
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
3:00 p.m. Tuesday, Nov 10
, Software Quality Engineer, Camera Raw (ACR) team | Photo Educator, Adobe
Push your photo-editing skills to the next level with this deep-dive lab for photographers and content creators looking to make full use of the powerful editing tools in Adobe Lightroom. Join Lightroom and Camera Raw software quality engineer and photo educator Brian Matiash to explore editing workflows across landscape, portrait, travel, and wildlife photography. This lab will equip you with the tools to craft scroll-stopping photos across any subject.

You’ll learn how to:
- Master advanced masking and local adjustments to selectively control light, color, and detail
- Refine color grading and tone curve adjustments to create subtle and dramatic edits
- Apply targeted editing strategies for landscapes, portraits, street photography, and wildlife
- Critically evaluate your edits to maintain consistency and ensure your final images match your creative vision
While we will be using Lightroom, all tools and techniques covered are also available in Lightroom Classic.
Product: Lightroom
- Tuesday, Nov 103:00 PM - 4:30 PM EST
  
  (8:00 PM - 9:30 PM GMT)
- Wednesday, Nov 118:00 AM - 9:30 AM EST
  
  (1:00 PM - 2:30 PM GMT)
- Thursday, Nov 121:30 PM - 3:00 PM EST
  
  (6:30 PM - 8:00 PM GMT)
In person
All Sessions
Session
How To
Video, Audio, and Motion
Beginner
Intermediate
Post-Production Professional
Social Media Content Creator
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
AI Supported
Tuesday, Nov 10
3:00 p.m. Tuesday, Nov 10
, Film Editor, VH Post
Most edits look fine. Few feel intentional. Join editor Vinnie Hobbs — whose work spans award-nominated projects for Kendrick Lamar, Beyoncé, and Nicki Minaj — as he breaks down how design inside the timeline creates real impact: where rhythm becomes structure, composition becomes strategy, and every choice feels controlled rather than accidental. Drawing from high-pressure music video and commercial workflows, Vinnie shows how to move beyond edits that merely work to cuts that command attention.

You'll learn how to:
- Rebuild your edit with intent — locking pacing, framing, and motion together
- Identify where your edit loses authority and fix what's holding it back
- Use contrast, rhythm, and visual hierarchy to guide the viewer's eye
- Know when to strip an edit back — and when to push density for impact
- Turn instinct into a repeatable system so your best decisions hold up under pressure
- Tuesday, Nov 103:30 PM - 4:15 PM EST
  
  (8:30 PM - 9:15 PM GMT)
In person
All Sessions
Session
Creative Cloud
Adobe Firefly
Industry Best Practices
Creative Leadership and Innovation
Accelerating Creativity with AI
General Audience
Art/Creative Director
Graphic Designer
Post-Production Professional
Illustrator
Social Media Content Creator
Executive
Marketer
Advertiser
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
AI Forward
Tuesday, Nov 10
3:00 p.m. Tuesday, Nov 10
, Sr. Creative Technologist - Pro Design, Adobe
, Principal Creative Technologist, Adobe
A single prompt can't capture everything a real creative workflow needs; some steps have to be deterministic, not probabilistic, and producing a full set of on-brand variations at scale takes more than one great generation. Join Manuel Sainsily and Mary Poplin of Adobe for an introduction to Adobe Firefly Graph, a node-based visual canvas for AI-powered creative workflows that combines Adobe's creative applications with top AI models to produce repeatable, shareable outputs at scale. Follow a live build from first node to a running workflow, then see what enterprise-ready means through a real customer example.

Takeaways:
- Why prompt-only generation breaks down for complex, repeatable creative work
- How node-based workflows make creative processes visible, shareable, and reusable
- How to build your first Firefly Graph workflow: nodes, connections, and a running workflow
- What enterprise-ready looks like: governance, scalability, indemnification, and content authenticity in practice
Product: Creative Cloud, Adobe Firefly
- Tuesday, Nov 103:30 PM - 4:15 PM EST
  
  (8:30 PM - 9:15 PM GMT)
In person
All Sessions
Session
InDesign
Adobe Express
Cross-app Workflow
Design, Imaging, and Illustration
Branding
Beginner
Intermediate
Art/Creative Director
Graphic Designer
Closed captions in English will be available soon.
Beginner to Intermediate
Yes
Traditional Techniques
2:00 p.m. Thursday, Nov 12
Thursday, Nov 12
, Graphic Designer, Liz Mosley Design
Join branding designer Liz Mosley for an honest, practical look at why most brand guidelines gather digital dust, and how to build ones that don’t. Great branding falls apart not from bad design, but from inconsistent execution. Liz will show you how to create a visual system so clear and accessible that staying on-brand becomes the path of least resistance for everyone on your team.

In this session, Liz will discuss how to:
- Audit and structure your brand guidelines so nothing important gets left out
- Use Adobe InDesign and Adobe Express to build a trusted source for your visual assets
- Apply practical approaches for getting stakeholders to actually follow the guidelines
- Make your brand accessible and usable for colleagues outside the creative team
Product: InDesign, Adobe Express
- Thursday, Nov 122:30 PM - 3:15 PM EST
  
  (7:30 PM - 8:15 PM GMT)
In person
All Sessions
Session
Creative Cloud
Thought Leadership
Branding
General Audience
Art/Creative Director
Business Strategist/Owner
Graphic Designer
Print Designer
Illustrator
Marketer
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
Traditional Techniques
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
, Brand Strategist & Creative Leader, Independent
Explore how branding shapes what people trust, notice, understand, and choose to join. Jessie McGuire, Managing Partner of Thought Matter and 2026 National Design Award winner, will share civic, cultural, nonprofit, and commercial case studies that show how creative work can change outcomes.

In this session, you’ll learn how to:
- Recognize the influence you have as a creative
- Understand how branding shapes trust, attention, and participation
- Build brands that make ideas, institutions, and communities more visible
- Use your creative seat with courage and civic imagination
Product: Creative Cloud
- Thursday, Nov 121:00 PM - 1:45 PM EST
  
  (6:00 PM - 6:45 PM GMT)
In person
All Sessions
Preconference Lab
After Effects
Premiere
Adobe Stock
Adobe Firefly
How To
Video, Audio, and Motion
Beginner
Art/Creative Director
Post-Production Professional
Beginner
Yes
Mac
AI Supported
9:00 a.m. Monday, Nov 09
Monday, Nov 09
, Director, Editor, Designer, Trainer, Weirdsmobile Productions
, Video, Film, and Television Workflow Expert, Adobe
Join Adobe Certified trainers Karl Soulé and John Knowles for an intensive, hands-on, full day post-production lab where you'll build a dynamic brand promotional video from the ground up. From rough cut to final export, you'll craft a polished, campaign-ready piece with storytelling, intentional style, and real cinematic impact

Premiere Pro sits at the heart of the workflow, with the full Creative Cloud ecosystem supporting and powering every step of your post-production project.

You'll learn how to:
- Build seamless Premiere Pro to After Effects workflows with Dynamic Link, deploying motion graphics and visual effects without unnecessary renders
- Create motion graphics templates that enforce brand consistency across every asset
- Integrate Photoshop and Illustrator assets directly into your timeline
- Calibrate color workflows and deliver broadcast-quality audio for a cohesive, platform-ready result
- Accelerate production with Adobe Stock and Firefly when deadlines are tight
Product: After Effects, Premiere, Adobe Stock, Adobe Firefly
- Monday, Nov 99:00 AM - 5:00 PM EST
  
  (2:00 PM - 10:00 PM GMT)
In person
All Sessions
Creative Park Talk
After Effects
Illustrator
InDesign
Photoshop
Premiere
Creative Cloud
Frame.io
Adobe Firefly
Cross-app Workflow
Design, Imaging, and Illustration
Creator Economy
Accelerating Creativity with AI
General Audience
Art/Creative Director
Business Strategist/Owner
Educator
Graphic Designer
Post-Production Professional
Print Designer
Marketer
Content Manager
General Audience
Yes
Double Bookable
Thursday, Nov 12
11:00 a.m. Thursday, Nov 12
, Executive Creative Director, Warriors Studio, Golden State Warriors
The best creative isn’t made on an assembly line. The Golden State Warriors broke down creative silos — exploring four creative territories together on Adobe Firefly Boards, then executing in specialized Creative Cloud tools. The result? The basketball team’s most ambitious creative campaign to date. Join Cristina Pandol, Executive Creative Director, Golden State Warriors, as she details lessons learned on their road to a modernized workflow.

In this session, you'll explore:
- Centralized ideation: shifting early concepting from isolated apps to a single Firefly Board where all crafts are co-created together
- Specialized execution: moving from ideation into specialized Adobe tools — Photoshop, Illustrator, After Effects, Frame.io, Premiere — enhanced by native Firefly-powered features
- End-to-end delivery: connecting the entire creative ecosystem — from initial ideation to media day captures, OOH installations, live venue LED boards, and real-time Frame.io camera-to-cloud social publishing
Product: After Effects, Illustrator, InDesign, Photoshop, Premiere, Creative Cloud, Frame.io, Adobe Firefly
- Thursday, Nov 1211:30 AM - 12:00 PM EST
  
  (4:30 PM - 5:00 PM GMT)
In person
All Sessions
Lab
Premiere
How To
Video, Audio, and Motion
Beginner
Post-Production Professional
Social Media Content Creator
Beginner
Yes
PC
AI Supported
3:00 p.m. Wednesday, Nov 11
10:00 a.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
, Sr. Solutions Consultant, Adobe
Join Chris Hansen, Adobe Senior Solution Consultant, for a hands-on lab focused on building polished, campaign-ready brand promos from first cut to final delivery. You'll develop a structured, repeatable workflow that integrates key Premiere tools to streamline production and maintain brand consistency across assets.

What You'll Learn:
- How to structure your cut, manage brand assets — logos, typography, graphics, and footage — and maintain consistency from rough assembly through final export
- How to create and apply motion graphics templates to ensure consistent typography and branding across deliverables
- How to develop clean, balanced audio for dialogue, music, and sound design to professional standards
- How to use Color Mode to standardize color across assets, prevent gamma shifts, and ensure consistent delivery across platforms
Product: Premiere
- Wednesday, Nov 113:30 PM - 5:00 PM EST
  
  (8:30 PM - 10:00 PM GMT)
- Thursday, Nov 1210:45 AM - 12:15 PM EST
  
  (3:45 PM - 5:15 PM GMT)
In person
All Sessions
Lab
Photoshop
Creative Cloud
How To
Design, Imaging, and Illustration
Advanced
Art/Creative Director
Graphic Designer
Photographer
Post-Production Professional
Print Designer
Web Designer
Advanced
Yes
Mac
Traditional Techniques
3:00 p.m. Wednesday, Nov 11
Tuesday, Nov 10
8:00 a.m. Wednesday, Nov 11
Wednesday, Nov 11
3:00 p.m. Tuesday, Nov 10
, Founder, Digitalmastery.com
The creatives who move fastest and most confidently in Adobe Photoshop are the ones who've built the best foundation. Join Ben Willmore, founder of DigitalMastery.com, and learn how to push core features like frames, layer comps, and smart objects beyond everyday use to unlock more creativity in less time and scale your workflows effectively. Whether you're transforming images, adjusting layouts, or iterating new directions, you'll explore advanced techniques that make Photoshop more efficient, non-destructive, and adaptable.

You’ll learn how to:
- Manage multiple layout variations in a single file using layer comps
- Create smart placeholders that automatically scale, fit, and mask new images to the original design
- Push non-destructive edits — scale, rotate, warp, adjust, filter — while keeping the freedom to swap or update content at any time
- Reuse linked elements and propagate changes instantly – within a document or across multiple files — to streamline production
Product: Photoshop, Creative Cloud
- Tuesday, Nov 103:00 PM - 4:30 PM EST
  
  (8:00 PM - 9:30 PM GMT)
- Wednesday, Nov 118:00 AM - 9:30 AM EST
  
  (1:00 PM - 2:30 PM GMT)
- Wednesday, Nov 113:30 PM - 5:00 PM EST
  
  (8:30 PM - 10:00 PM GMT)
In person
All Sessions
Session
After Effects
Photoshop
Adobe Firefly
Inspiration
Thought Leadership
Design, Imaging, and Illustration
Accelerating Creativity with AI
Intermediate
Art/Creative Director
Educator
Graphic Designer
Motion Designer
Illustrator
Closed captions in English will be available soon.
Intermediate
Yes
AI Forward
5:00 p.m. Tuesday, Nov 10
Tuesday, Nov 10
, Creative Technologist
Learn how to use AI in Photoshop and Firefly to skip the tedious parts of asset prep so you can spend more time animating, designing, and playing. Creative technologist Don Allen III walks through how he built a modular, interactive art world, one island at a time, using a hybrid AI and Adobe pipeline.

In this session, Don will show you how to:
- Turn a hand sketch into a full concept art scene using Firefly and Nano Banana Pro in Photoshop
- Split flat artwork into clean, named asset layers in seconds with new Photoshop AI features
- Use 3D rotation to quickly set-dress a scene without rebuilding your artwork
- Hand off a fully labeled file to After Effects so you can focus on motion
- Use JSON prompting to get precise timing from AI tools
Product: After Effects, Photoshop, Adobe Firefly
- Tuesday, Nov 105:15 PM - 6:00 PM EST
  
  (10:15 PM - 11:00 PM GMT)
In person
All Sessions
Lab
InDesign
Industry Best Practices
Design, Imaging, and Illustration
Intermediate
Art/Creative Director
Graphic Designer
Print Designer
Intermediate
Yes
Mac
AI Supported
5:00 p.m. Tuesday, Nov 10
3:00 p.m. Wednesday, Nov 11
Tuesday, Nov 10
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
, Creative Director, Certified Trainer, Adobe Community Expert, Shaffer Creative
Well-built Adobe InDesign files are designed to stay organized as they evolve through revisions, updates, and handoffs. In this hands-on lab, learn how to build InDesign documents that remain flexible, efficient, and easy to manage no matter how many edits, contributors, or deadline changes come your way. You'll learn the InDesign tools and best practices for building a durable document architecture, so your files adapt to change, support collaboration, and stay easy to update long after they're delivered.

In this lab, you'll learn how to:
- Build parent pages and primary text frames that speed layout and simplify updates
- Create custom grids and guide systems that keep document structure consistent
- Use text variables so running headers, footers, and other content update automatically
- Apply object styles to keep your document's look consistent, even with multiple contributors
- Configure export presets that produce reliable, predictable output every time
Product: InDesign
- Tuesday, Nov 105:30 PM - 7:00 PM EST
  
  (10:30 PM - 12:00 AM GMT)
- Wednesday, Nov 113:30 PM - 5:00 PM EST
  
  (8:30 PM - 10:00 PM GMT)
- Thursday, Nov 121:30 PM - 3:00 PM EST
  
  (6:30 PM - 8:00 PM GMT)
In person
All Sessions
Session
Not Product Specific
Cross-app Workflow
Design, Imaging, and Illustration
General Audience
Business Strategist/Owner
Graphic Designer
Photographer
Illustrator
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
Traditional Techniques
8:00 a.m. Wednesday, Nov 11
Wednesday, Nov 11
, Commercial Illustrator and Lettering Artist, Chickofalltrade
If you're a talented creative who feels stuck — or ready to stop drifting and start building something that lasts — this session is for you. Illustrator and lettering artist Jess Goldsmith, founder of Women of Type, brings a practical, tough-love framework for making the decisions that actually move your career forward. You'll learn how to find your direction, sustain your momentum, and build a simple maintenance plan that keeps it all going long after the session ends. You'll leave with real tools, not just inspiration, to start making better decisions for a career built on longevity today.

Your takeaways include:
- A three-part decision framework for guiding you into a career you can thrive in
- The four fees of paying into success: visibility, skill, boundaries, and self
- A maintenance plan for staying on track
Product: Not Product Specific
- Wednesday, Nov 118:15 AM - 9:00 AM EST
  
  (1:15 PM - 2:00 PM GMT)
In person
All Sessions
Creative Park Talk
Not Product Specific
Industry Best Practices
General Audience
Art/Creative Director
Graphic Designer
Motion Designer
Photographer
3D
General Audience
Yes
Double Bookable
3:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
While every creative is asking the same questions about AI's role in the process, independent, Miami-based design and art studio Grif is getting it done. They're integrating AI across their commercial production pipeline without compromising their creative vision. In this session, you'll see real-world examples — from pitching to 3D animation to live action — and walk away with a clearer picture of how AI can offer genuine value right now.

In this session, you'll explore:
- Finding your own workflow — discover Grif's mix of local generation, online platforms, and Adobe tools for fast concepting
- Speeding up the pitch process — cutting the cost of triple-bid pitching, the industry's unspoken tax
- AI in live-action production — concepting physical set design for a complex optical-illusion commercial
- What AI can and cannot replace — where AI empowers small teams to do bigger work and overcome technical hurdles, and where the artist remains irreplaceable
Product: Not Product Specific
- Wednesday, Nov 113:00 PM - 3:30 PM EST
  
  (8:00 PM - 8:30 PM GMT)
In person
All Sessions
Photowalk
Lightroom on mobile
How To
Photography
General Audience
Art/Creative Director
Educator
Government
Graphic Designer
Photographer
Print Designer
Web Designer
Illustrator
Social Media Content Creator
Marketer
General Audience
Yes
N/A
Traditional Techniques
12:00 p.m. Wednesday, Nov 11
10:00 a.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
, Photographer, marinawphoto
Join photographer and Canon Creator Marina Williams for a photowalk featuring professional models in vibrant styling that reflects Miami’s tropical colors. After shooting creative portraits outdoors, you'll head back to the classroom to edit your shots using Adobe Lightroom Mobile. Learn how to make skin tones glow and wardrobe colors pop using color grading, masking, and retouching tools. You'll leave with new creative confidence and an editing workflow you can take to your next photo shoot.

In this session, you'll:
- Photograph styled models outdoors in a lush, color-rich botanical setting
- Learn Marina's approach to directing subjects for dynamic poses and composition
- Use Lightroom Mobile tools to make subjects and colors pop
- Walk away with an editing workflow built for bold, eye-catching portraits
Product: Lightroom on mobile
- Wednesday, Nov 1112:30 PM - 2:30 PM EST
  
  (5:30 PM - 7:30 PM GMT)
- Thursday, Nov 1210:45 AM - 12:45 PM EST
  
  (3:45 PM - 5:45 PM GMT)
In person
All Sessions
Photowalk
Lightroom on mobile
How To
Photography
General Audience
Art/Creative Director
Educator
Government
Graphic Designer
Photographer
Print Designer
Web Designer
Social Media Content Creator
Marketer
Content Manager
General Audience
Yes
N/A
Traditional Techniques
8:00 a.m. Thursday, Nov 12
Tuesday, Nov 10
12:00 p.m. Tuesday, Nov 10
Thursday, Nov 12
, Artist, Author, Educator, Artist, Author, Educator
Join photographer and former Adobe Lightroom product manager Katrin Eismann for a hands-on adventure that transforms how to see, photograph, and share professional images directly from your phone. We'll explore locations and create stunning editorial, environmental, and lifestyle portraits. Dive into the latest Lightroom Mobile features to make colors pop, compositions sing, and edits look absolutely intentional. Whether using a phone, mirrorless, or DSLR, leave with a sharper eye, fresh edit style, and the confidence to make every photo count.

In this session, you'll:
- Master your mobile camera's lenses, focus modes, and exposure controls
- Unlock composition essentials and see great shots before clicking the shutter
- Learn flattering posing and natural lighting techniques that work in any location
- Harness Lightroom Mobile's newest tools to transform raw captures into scroll-stopping images
Product: Lightroom on mobile
- Tuesday, Nov 1012:30 PM - 2:30 PM EST
  
  (5:30 PM - 7:30 PM GMT)
- Thursday, Nov 128:00 AM - 10:00 AM EST
  
  (1:00 PM - 3:00 PM GMT)
In person
All Sessions
Session
Creative Cloud
How To
Inspiration
Thought Leadership
Industry Best Practices
Creative Leadership and Innovation
General Audience
Art/Creative Director
Business Strategist/Owner
Graphic Designer
Motion Designer
Photographer
Illustrator
Executive
Advertiser
Closed captions in English will be available soon.
General Audience
Yes
AI Forward
5:00 p.m. Tuesday, Nov 10
Tuesday, Nov 10
, Global Director, VML Intelligence
, Global Creative Data Lead, WPP Enterprise Solutions
Many enterprises prioritize smoother systems for optimization, and that makes output more predictable — 76% of people surveyed globally say few brands stand out as different. In a flood of synthetic content, the ultimate creative advantage belongs to our messy, weird, unpredictable human spirit. Join Emma Chiu, Global Director, and Jason Carmel, Global Creative Data Lead, WPP Enterprise Solutions, to explore why the next leap in human creativity depends on designing workflows that amplify originality rather than conformity. It is a rallying cry for leaders to remember that what makes us uniquely human are the very things that make us stand out.

You’ll learn:
- How to structurally design creative friction into workflows to generate unique ideas
- Emerging 2027 consumer trends that help brands break through the algorithmic noise
- Ways to build organizational confidence to take bigger creative risks
- How to scale production with AI while preserving authentic brand expression and human craft
Product: Creative Cloud
- Tuesday, Nov 105:15 PM - 6:00 PM EST
  
  (10:15 PM - 11:00 PM GMT)
Online
All Sessions
Session
Illustrator
Inspiration
Design, Imaging, and Illustration
Intermediate
Art/Creative Director
Graphic Designer
Illustrator
Closed captions in English are available in the video player.
Intermediate
Include in embedded catalog
Traditional Techniques
3:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Designer, Illustrator & Founder, The Studio Temporary
The best logo ideas often emerge from unexpected conversations. Join Scott Fuller, designer, illustrator, and founder of The Studio Temporary, for a behind-the-scenes look at how meaningful client discussions uncover the insights that lead to memorable brand identities. Through stories from his own work, Scott shares how listening, asking better questions, and embracing unexpected moments shape logos that feel authentic, timeless, and built to last. You'll also see how those ideas take shape in Adobe Illustrator, becoming refined, flexible visual identities. Whether you're designing your first logo or your hundredth, you'll leave with practical ways to strengthen your creative process and create more intentional brand work.

In this session, Scott shares:
- How better conversations lead to stronger logo concepts
- Questions that uncover meaningful brand insights
- Tips for refining logo ideas in Adobe Illustrator
- Lessons to inspire your own creative journey
Product: Illustrator
- Wednesday, Nov 113:30 PM - 3:45 PM EST
  
  (8:30 PM - 8:45 PM GMT)
In person
All Sessions
Lab
Photoshop
Creative Cloud
How To
Design, Imaging, and Illustration
Beginner
Art/Creative Director
Graphic Designer
Photographer
Print Designer
Illustrator
Social Media Content Creator
Beginner
Yes
Mac
AI Supported
8:00 a.m. Wednesday, Nov 11
1:00 p.m. Thursday, Nov 12
Thursday, Nov 12
Wednesday, Nov 11
, Digital Creator, Digital Creator
Buckle up and hang on! In this wildly unconventional beginner lab, artist and educator Khara Plicanic turns Adobe Photoshop into a fast-paced, creative adventure packed with hidden clues, visual puzzles, and unexpected twists. As you tackle challenges, you’ll build essential skills, from working with layers, selections, and masks to exploring Photoshop’s newest AI-powered tools. Designed for beginners, this hands-on experience combines surprising discoveries, creative problem-solving, and the satisfaction of figuring things out. Whether you’re new to Photoshop or looking for a fresh way to strengthen your foundation, you’ll learn core tools and techniques through an interactive journey that makes new skills stick.

In this lab, you’ll learn how to:
- Master Photoshop fundamentals through interactive creative challenges
- Solve creative tasks with layers, selections, masks, and adjustment tools
- Explore beginner-friendly retouching, compositing, and AI-powered features
Product: Photoshop, Creative Cloud
- Wednesday, Nov 118:00 AM - 9:30 AM EST
  
  (1:00 PM - 2:30 PM GMT)
- Thursday, Nov 121:30 PM - 3:00 PM EST
  
  (6:30 PM - 8:00 PM GMT)
In person
All Sessions
Lab
Premiere
How To
Video, Audio, and Motion
Intermediate
Post-Production Professional
Intermediate
Yes
PC
Traditional Techniques
5:00 p.m. Tuesday, Nov 10
1:00 p.m. Wednesday, Nov 11
Tuesday, Nov 10
Wednesday, Nov 11
, Principal Product Marketing Manager, Video, Adobe
Want more advanced control over how your footage looks and feels? This hands-on lab focuses on understanding and applying Color Mode modules and tools. Join Jason Druss, former senior colorist at Warner Bros. Discovery and Principal Product Marketing Manager for Adobe Premiere, as he introduces the deeper side of Color Mode. Through guided, practical exercises, you'll create beautiful looks from scratch, use masking to relight clips, and manage color flow throughout your sequence.

Key takeaways:
- Understand how Premiere Color Mode leverages Styles and Modules for look creation
- Learn when and how to use object and shape masks for creative control
- Use and filter the clip grid to quickly navigate, select, and organize clips
- Apply Zones and Color Shift to target specific tonal ranges and hues with precision
- Work efficiently across clip, group, and sequence levels using Operations
Product: Premiere
- Tuesday, Nov 105:30 PM - 7:00 PM EST
  
  (10:30 PM - 12:00 AM GMT)
- Wednesday, Nov 111:00 PM - 2:30 PM EST
  
  (6:00 PM - 7:30 PM GMT)
In person
All Sessions
Session
Premiere
How To
Video, Audio, and Motion
Beginner
Post-Production Professional
Social Media Content Creator
Closed captions in English will be available soon.
Beginner
Yes
Traditional Techniques
Tuesday, Nov 10
1:00 p.m. Tuesday, Nov 10
, Principal Product Marketing Manager, Video, Adobe
Join Jason Druss, Principal Product Marketing Manager for Premiere, for this approachable introduction to a new color grading experience designed specifically for video editors. Jason will show you how Color Mode helps create better-looking images in minutes — using intuitive tools that prioritize speed and creative control — without leaving your edit. This session focuses on understanding the core workflow and building confidence so you can start using Color Mode.

You will learn:
- What Color Mode is and how it fits into your editing workflow
- Core concepts: adjustments, styles and modules, and operations
- How to quickly apply and customize looks across an entire sequence
- How the Clip Grid allows you to efficiently navigate and work across multiple shots
- How the HUD provides real-time visual feedback as you grade
Product: Premiere
- Tuesday, Nov 101:30 PM - 2:15 PM EST
  
  (6:30 PM - 7:15 PM GMT)
In person
All Sessions
Session
Illustrator
Photoshop
Creative Cloud
Adobe Firefly
How To
Cross-app Workflow
Design, Imaging, and Illustration
Accelerating Creativity with AI
General Audience
Art/Creative Director
Business Strategist/Owner
Educator
Graphic Designer
Motion Designer
Photographer
Post-Production Professional
Print Designer
Web Designer
Illustrator
Social Media Content Creator
Content Manager
Closed captions in English will be available soon.
General Audience
Yes
AI Supported
4:00 p.m. Wednesday, Nov 11
Wednesday, Nov 11
, Brand & Hue Strategist, Founder at Nicte Creative Design, Nicte Creative Design
Color is a universal language and a critical element of any brand. Nicte Cuevas, Brand and Hue Strategist, Founder of Nicte Creative Design, walks you through a real-world brand-building workflow using Adobe Photoshop to build a color-led stylescape, Firefly Boards for color ideation, and Illustrator to build client-ready previews. Learn key techniques to test color decisions and make sure your colors connect emotionally before any brand assets go to print.

Key takeaways:
- Build a color-led stylescape in Photoshop that defines your palette and its connection to your audience
- Take your color direction into Firefly Boards for color ideation
- Refine Photoshop scenes into a series of custom brand mockups that can be used as a repeatable system via Creative Cloud Libraries
- Place your logo into color-matched mockups using Illustrator and Photoshop displacement maps for a client-ready presentation
Product: Illustrator, Photoshop, Creative Cloud, Adobe Firefly
- Wednesday, Nov 114:00 PM - 4:45 PM EST
  
  (9:00 PM - 9:45 PM GMT)
In person
All Sessions
Session
After Effects
Lightroom on mobile
Lightroom Classic
Photoshop
Premiere
Lightroom
Adobe Express
How To
Video, Audio, and Motion
Design, Imaging, and Illustration
General Audience
Intermediate
Advanced
Art/Creative Director
Educator
Graphic Designer
Motion Designer
Photographer
Post-Production Professional
Print Designer
Social Media Content Creator
Content Manager
By clicking add to schedule, I agree the Adobe family of companies may share my information with Fujifilm to contact me about this session.
Closed captions in English will be available soon.
Intermediate to Advanced
Yes
2:00 p.m. Thursday, Nov 12
Thursday, Nov 12
Your look shouldn’t start in post — it should start the moment you press the shutter. In this session, Fujifilm pros show how to carry a cinematic look from capture to output, across both photo and video. Decades of analog Fujifilm heritage, from the vibrant colors of Velvia to the subtle restraint of Eterna, live inside the Film Simulations in every Fujifilm camera. You’ll see how a look begins in-camera, and follow it live into the Adobe apps you use every day: RAW photos opening in Adobe Lightroom with Camera Matching Profiles, and LOG footage graded with Film Simulation LUTs in Adobe Premiere Pro to match. If you’ve ever struggled to keep stills and motion looking like they came from the same project, this is the workflow that solves it.

You’ll leave knowing how to:
- Craft a deliberate look in-camera with Fujifilm Film Simulations, so photo and video are aligned before you import.
- Open raw photos in Lightroom Classic and Adobe Camera Raw with Camera Matching Profiles, keeping the in-camera character fully editable.
- Build a matching LOG and LUT workflow in Premiere Pro, carrying the same film-inspired look from creation to output.
Product: After Effects, Lightroom on mobile, Lightroom Classic, Photoshop, Premiere, Lightroom, Adobe Express
- Thursday, Nov 122:30 PM - 3:15 PM EST
 
 (7:30 PM - 8:15 PM GMT)
Sponsored Session Information:
By clicking add to schedule, I agree the Adobe family of companies may share my information with Fujifilm to contact me about this session.

Welcome to the Session Catalog.