Experience Makers

The Skill Exchange

Session Catalog

12:00 PM EDT - Wednesday, Aug 12

Opening Keynote [AEM900]

Opening Keynote

Content Authoring Evolution and Best Practices [AEM101]

Understand the evolution of content authoring, structured content models, and why this shift is critical for scalability Learn how authors can influence AEM design by driving requirements for components, templates, and content models that improve usability and reuse Adopt future- ready best practices that balance flexibility, governance, and emerging AI-assisted workflows to create efficient and sustainable content operations

Key Takeaways:

• Understand the evolution of content authoring in AEM and how modern, modular content practices improve scalability, reuse, and author experience

• Learn how content authors can help shape component and template design to create intuitive, flexible, and governance-driven digital experiences

• Explore future-ready authoring practices including structured content, reusable content models, and AI-assisted workflows that enhance efficiency without compromising quality and control

1:00 PM EDT - Wednesday, Aug 12

Leveraging AI in AEM Cloud Service Development [AEM102]

Generic AI assistants can write AEM code, but they struggle to produce work that fits a real implementation's conventions, structure, and quality bar — especially across the many artifacts a single component touches (dialogs, edit configs, Sling Models, HTL, styles, content policies, and more). This session shares hard-won lessons from building a production-grade library of AI Agent Skills for AEM Cloud Service development, centered on component authoring.

Whether you're experimenting with AI in your AEM practice or ready to invest in building your own skill library, you'll leave with concrete principles, a transformation roadmap, and a catalog of agent skills worth building first.

Key Takeaways:

• Principles on how to get the most out of AI for AEM Cloud Service development

• Strategies and Tips for transforming your implementation to empower AI

• AI Agent Skills to consider building for your own AEM implementation

Scaling Content Creation with Product Launch Accelerator and Generative AI [AEM103]

Learn how to accelerate large scale content launches by replacing slow, fragmented workflows with a unified digital twin. Explore how Adobe Substance streamlines 3D authoring, Adobe Firefly and Generative AI creates scalable content variations, and AEM Assets activates those assets across every channel. Discover how teams reduce dependency on physical prototypes, eliminate costly reshoots, and deliver consistent, global‑ready content at scale.

KEY TAKEAWAYS:

• Develop a Digital Twin that becomes the trusted product source for downstream experiences utilizing Adobe Substance

•Generate content variations at scale with Adobe Firefly and Generative AI

•Activate assets globally through AEM Assets for faster launches

This session is for marketing, content, and product teams who want to streamline product launches, learn from real industry examples, and apply scalable workflows to deliver consistent content across every channel.

2:00 PM EDT - Wednesday, Aug 12

Scalable Content Workflows for Authoring and Asset Governance [AEM104]

Learn how scalable workflows in AEM Assets can reduce friction in content authoring and approvals. Explore how Adobe Experience Manager Workflows and Metadata Profiles can route assets using metadata including visual traits.
Quickly route approved assets to publishing while flagging off-brand or rejected assets for watermarking, archival, or human review. Discover how AEM Assets, Desktop App, Creative Cloud tools, and Dynamic Media can work together to help teams create rapid, on-brand multilingual variations using controlled, layered, and parameterized templates.

Key Takeaways:

• Route, approve, publish, watermark, and govern assets automatically based on metadata and visual properties

• Build scalable templates for rapid on-brand multilingual content creation

• Strengthen governance and approvals with automation and streamlined human-in-the-loop review

This session is for lead designers, digital asset creators, DAM administrators, and developers who want to improve speed, consistency, and operational efficiency through governed workflows, AI assistance, and automation

Closing Keynote [AEMEXL]

Closing Keynote