If your team has been experimenting with generative AI, it can be exciting to see the possibilities that this technology offers, but it’s also hard to know how to incorporate it into your strategy. In this hot-seat-style discussion, creative...
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- In personOn demand, post eventAll SessionsAdobe FireflyThought LeadershipIndustry Best PracticesGenerative AICreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerGraphic DesignerClosed captions in English will be added in early November.General AudienceYesGenerative AI<a href="https://www.adobe.com/max/2024/sessions/new-creative-flows-the-genai-jumpstart-s6202.html">Watch</a>SessionMonday, Oct 143:00 p.m. Monday, Oct 14
, Director, Strategic Development, Adobe Firefly, Adobe
, Creative Director, Generative AI & Scale, Amazon
, Envisioneer, The Microsoft Garage
, Director, Design, Paramount+, Paramount
Track: Creativity and Design in BusinessProduct: Adobe FireflyCategory: Thought Leadership, Industry Best Practices, Generative AIFocus Badge Path: Generative AI- Monday, Oct 143:15 PM - 4:15 PM EDT(7:15 PM - 8:15 PM GMT)
Watch : Watch - In personOnlineAll SessionsInspirationGraphic Design and IllustrationGeneral AudienceAmericasClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/a-manifesto-for-collaboration-s6002.html">Watch</a>Luminary SessionMonday, Oct 141:00 p.m. Monday, Oct 14
, Creative Director, The New Yorker
Collaboration is a buzzword used to describe everything from partnerships in sneaker design to relationships between illustrators and art directors. But a genuine collaboration is more radical: it erases creative hierarchies and...
Track: Graphic Design and IllustrationCategory: Inspiration- Monday, Oct 141:00 PM - 2:00 PM EDT(5:00 PM - 6:00 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsCreativity and Design in BusinessGeneral AudienceAmericasClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/reimagining-content-creation-for-real-business-imp-s6207.html">Watch</a>SessionMonday, Oct 141:00 p.m. Monday, Oct 14
, VP, Digital Media Enterprise, Adobe
, Gatorade Athletic Equipment GM, PepsiCo
, VP Design, Beverages North America, PepsiCo
, Director, Creative, Newell Brands
Enterprises are beginning to redefine content creation and production with generative AI — and are seeing measurable business value. Join Xavi Cortadellas and Leon Imas from Pepsi; Grace Engels from Newell; and Ken Reisman from Adobe to hear...
Track: Creativity and Design in Business- Monday, Oct 141:00 PM - 2:00 PM EDT(5:00 PM - 6:00 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsAdobe StockIndustry Best PracticesCreativity and Design in BusinessPhotographyGeneral AudienceAmericasClosed captions in English will be added in early November.General AudienceYesGenerative AI<a href="https://www.adobe.com/max/2024/sessions/balancing-fantasy-and-authenticity-in-the-era-of-s6209.html">Watch</a>Session12:00 p.m. Wednesday, Oct 16Wednesday, Oct 16
, Principal of Consumer and Creative Insights for Adobe Stock, Adobe
What does authenticity mean in a time when generative AI is transforming our visual landscape? In this session, join Brenda Milis, Principal of Consumer and Creative Insights for Adobe Stock, as she explores how creatives and brands can balance...
Track: Creativity and Design in Business, PhotographyProduct: Adobe StockCategory: Industry Best PracticesFocus Badge Path: Generative AI- Wednesday, Oct 1612:45 PM - 1:45 PM EDT(4:45 PM - 5:45 PM GMT)
Watch : Watch - In personAll SessionsGenerative AICreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerGraphic DesignerExecutiveClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/future-you-futureproof-the-creative-playbook-s6203.html">Watch</a>Session7728:00 a.m. Wednesday, Oct 16Wednesday, Oct 16
, GenStudio, Adobe
, Chief Creative Officer, Razorfish (Publicis Groupe)
In an era of rapid technological advancement, the creative industry stands at a pivotal crossroads. Join Anthony Yell, CCO of Razorfish, and Chris Duffey, AI strategic development manager at Adobe, to learn a dynamic and integrated approach to...
Track: Creativity and Design in BusinessCategory: Generative AI- Wednesday, Oct 168:15 AM - 9:15 AM EDT(12:15 PM - 1:15 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsAdobe FireflyGenerative AICreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerFront End DeveloperMarketerClosed captions in English will be added in early November.General AudienceYesGenerative AI<a href="https://www.adobe.com/max/2024/sessions/accelerate-content-creation-genai-automation-s6201.html">Watch</a>SessionTuesday, Oct 151:00 p.m. Tuesday, Oct 15
, EVP, Innovation, Monks
, Director, B2B Product Marketing, Adobe Firefly, Adobe
, Principal Platform Evangelist, Adobe Firefly, Adobe
Bringing great campaigns to life requires great creativity. But with great creativity, the level of effort to create thousands of different variations for different channels, sizes, languages, and variations can limit a good campaign from...
Track: Creativity and Design in BusinessProduct: Adobe FireflyCategory: Generative AIFocus Badge Path: Generative AI- Tuesday, Oct 151:30 PM - 2:30 PM EDT(5:30 PM - 6:30 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsFrame.ioIndustry Best PracticesCreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerPost-Production ProfessionalClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/navigating-creative-waters-princesss-production-s6206.html">Watch</a>Session720Tuesday, Oct 158:00 a.m. Tuesday, Oct 15
, Head of Production, Princess
Join Scott Martin, head of production at Princess Cruises, as he shares his experience building video production workflows to facilitate creativity and efficiency — including centralizing all their creative media across multiple teams in the...
Track: Creativity and Design in BusinessProduct: Frame.ioCategory: Industry Best Practices- Tuesday, Oct 158:00 AM - 9:00 AM EDT(12:00 PM - 1:00 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsCreative CloudIndustry Best PracticesPhotographyGraphic Design and IllustrationGeneral AudienceAmericasArt/Creative DirectorEducatorGraphic DesignerPhotographerClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/take-control-of-your-work-with-content-credentials-s6402.html">Watch</a>Session720Tuesday, Oct 151:00 p.m. Tuesday, Oct 15
, Sr. Design Evangelist for Next Gen Creative Pros, Adobe
, Storyteller/Educator, Ndemay Media Group
Discover how and why creative professionals are applying Content Credentials to their work with the free Adobe Content Authenticity web app. Share your name, generative AI training and usage preferences, and more, directly from your work with...
Track: Photography, Graphic Design and IllustrationProduct: Creative CloudCategory: Industry Best Practices- Tuesday, Oct 151:30 PM - 2:30 PM EDT(5:30 PM - 6:30 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsCreative CloudAdobe ExpressAdobe FireflyIndustry Best PracticesCreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerMarketerClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/empower-onbrand-content-creation-for-marketers-s6205.html">Watch</a>SessionTuesday, Oct 153:00 p.m. Tuesday, Oct 15
, Brand Automation, Red Hat
Monty Hood, Brand Automation Lead at Red Hat, has spent his career leading strategic design teams with innovative tech — from traditional design to content automation and now through the generative AI revolution. Join him in this session as he...
Track: Creativity and Design in BusinessProduct: Creative Cloud, Adobe Express, Adobe FireflyCategory: Industry Best Practices- Tuesday, Oct 153:30 PM - 4:30 PM EDT(7:30 PM - 8:30 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsGenerative AICreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerGraphic DesignerSocial Media Content CreatorClosed captions in English will be added in early November.General AudienceYesGenerative AI<a href="https://www.adobe.com/max/2024/sessions/pepsico-designs-genai-blueprint-empowering-creativ-s6204.html">Watch</a>Session10:00 a.m. Wednesday, Oct 16Wednesday, Oct 16
, Sr. Design Manager, PepsiCo Design and Innovation Center
, Associate Design Manager, PepsiCo Design and Innovation Center
PepsiCo Design’s approach to integrating AI into their workflows for the iconic brand has been intentional, bold, and consistently on-brand. Join senior design manager Daniela Maldonado and associate design manager Veronica Campbell as they...
Track: Creativity and Design in BusinessCategory: Generative AIFocus Badge Path: Generative AI- Wednesday, Oct 1610:30 AM - 11:30 AM EDT(2:30 PM - 3:30 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsAdobe StockAdobe FireflyThought LeadershipCreativity and Design in BusinessGeneral AudienceAmericasArt/Creative DirectorBusiness Strategist/OwnerGraphic DesignerWeb DesignerITSocial Media Content CreatorExecutiveMarketerClosed captions in English will be added in early November.General AudienceYes<a href="https://www.adobe.com/max/2024/sessions/barbie-hot-wheels-more-unboxing-content-s6200.html">Watch</a>Session5:00 p.m. Monday, Oct 14Monday, Oct 14
, Sr. Strategic Development Manager, Adobe
, VP of Packaging and Ecomm Creative, Mattel
At one of the world's most well-known toy companies, where unlocking the power of play is essential, the need for unique, compelling content at scale is greater than ever. Whether your teams are crafting content from scratch, generating...
Track: Creativity and Design in BusinessProduct: Adobe Stock, Adobe FireflyCategory: Thought Leadership- Monday, Oct 145:15 PM - 6:15 PM EDT(9:15 PM - 10:15 PM GMT)
Watch : Watch - In personAll SessionsIllustratorInDesignPhotoshopHow ToGraphic Design and IllustrationIntermediateAdvancedAmericasArt/Creative DirectorGraphic DesignerPrint DesignerWeb DesignerClosed captions in English will be added in early November.Intermediate to AdvancedYesGraphic Design<a href="https://www.adobe.com/max/2024/sessions/powerhouse-design-trio-photoshopillustratorid-s6302.html">Watch</a>Session720Tuesday, Oct 158:00 a.m. Tuesday, Oct 1512:00 p.m. Wednesday, Oct 16Wednesday, Oct 16
, Head of Solutions Consulting, Adobe
Join Bart Van de Wiele, head of solutions consulting and tech evangelism at Adobe, on a journey to uncover incredible techniques for utilizing Photoshop, Illustrator, and InDesign together. This powerhouse tool combination can help you create...
Track: Graphic Design and IllustrationProduct: Illustrator, InDesign, PhotoshopCategory: How ToFocus Badge Path: Graphic Design- Tuesday, Oct 158:00 AM - 9:00 AM EDT(12:00 PM - 1:00 PM GMT)
- Wednesday, Oct 1612:45 PM - 1:45 PM EDT(4:45 PM - 5:45 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsAfter EffectsHow ToVideo, Audio, and MotionBeginnerIntermediateAmericasArt/Creative DirectorGraphic DesignerMotion DesignerPost-Production ProfessionalSocial Media Content CreatorClosed captions in English will be added in early November.Beginner to IntermediateYesVideo<a href="https://www.adobe.com/max/2024/sessions/type-and-title-motion-design-the-easy-way-s6602.html">Watch</a>SessionTuesday, Oct 158:00 a.m. Tuesday, Oct 1510:00 a.m. Wednesday, Oct 16Wednesday, Oct 16
, Motion Design Educator, Adobe Community Expert, Stern FX Ltd
Elevate your text game and dive into After Effects type options. Explore motion paths and create captivating text animations. Seamlessly integrate SVG and variable fonts into your designs. Demystify 3D effects in minutes — extrusion, lighting,...
Track: Video, Audio, and MotionProduct: After EffectsCategory: How ToFocus Badge Path: Video- Tuesday, Oct 158:00 AM - 9:00 AM EDT(12:00 PM - 1:00 PM GMT)
- Wednesday, Oct 1610:30 AM - 11:30 AM EDT(2:30 PM - 3:30 PM GMT)
Watch : Watch - In personOn demand, post eventAll SessionsNot Product SpecificHow ToCreativity and Design in BusinessGraphic Design and IllustrationGeneral AudienceBeginnerIntermediateArt/Creative DirectorEducatorFront End DeveloperGame DeveloperGraphic DesignerMotion DesignerPrint DesignerWeb DesignerIllustratorITSocial Media Content CreatorMarketer<p>By clicking add to schedule, I agree the Adobe family of companies may share my information with Monotype to contact me about this session.</p>Closed captions in English will be added in early November.Beginner to IntermediateYesGraphic Design<a href="https://www.adobe.com/max/2024/sessions/aligning-stars-serifsa-guide-to-the-typographic-s6702.html">Watch</a>SessionMonday, Oct 141:00 p.m. Monday, Oct 14
, Senior Designer, Monotype
, Senior Typeface Designer, Monotype
Today’s creatives are tasked with more choices than ever before. From selecting the perfect type for your project to deciding which tools and techniques to bring into your process, the decisions seem endless. What if you had a design spirit...
Track: Creativity and Design in Business, Graphic Design and IllustrationProduct: Not Product SpecificCategory: How ToFocus Badge Path: Graphic Design- Monday, Oct 141:00 PM - 2:00 PM EDT(5:00 PM - 6:00 PM GMT)
Watch : WatchSponsored Session Information:By clicking add to schedule, I agree the Adobe family of companies may share my information with Monotype to contact me about this session.